Ever wondered why people spend a lot of money on tools like Semrush, Ahrefs, etc. When there is a tool named “Google Trends” which you can use free of charge for keyword research?
Let’s read through this piece of informative article and edify yourself about the world of statistics, search volumes, and most importantly keywords.
The most common and essential key feature of social media posts, local SEO and general SEO have one thing in common, which is the keywords used in the content. These keywords are generated after well research and used in the content to make the users’ lives more efficient and increase the impression by the general public. Keyword research can be done through various tools and one of the most commonly used tools to research the keywords is Google Trends. Although it wasn’t solely for this purpose, it has been used by many digital marketers to find relevant and trending keywords. This amazing tool helps in finding the relevance of any term or topic in the world and displays credible and updated statistics for the terms. These relevant terms or topics are later used as keywords that help websites gain more clicks and views by the public.
Google Trends first came into existence on 11th May 2006. It was made to provide users, anonymized statistics of search requests made for different search volumes. In simpler language, if you ever wonder “How do I find what’s trending on Google”, this amazing tool will depict you the statistics of trending topics and the spike in searches for any term or topic. Let’s try to understand it with 2020 examples.
These were a few trends that boomed throughout 2020 and had a huge impact on the world. Whetherthatthey are good or bad is not permanent, but the impact they leave can be seen for a long time.
Well, it’s a no-brainer, even a kid can learn it quickly!
Google Trends is not at all complex and very easy to use. The website has been designed in such a manner that even a kid can use it and retrieve results in a fun and informative way. To use Google Trends you just have to go to the website and open it. Subsequently, you will see a search bar in it where you can type any term or topic about which you’re trying to see results. A graph will display the searched peak and curve depicting how much the term was searched throughout the year and which specific month or day or week it was searched the most.
If you are looking for keywords that you want to put in your content, perhaps Google Trends is the best option for you to pick the most relevant and useful keywords. You just have to search various terms and lines which are related to your topic and the ones which have a high search rate and are the most relevant will be ideal to be your keywords. This is how you use Google Trends for Keywords, just search different terms until you get a good amount of relevant terms.
Google Trends can be used to create amazing content with keywords that can attract more visitors to the website. These keywords are very valuable and can easily help you shoot high through skyrocketing the number of clicks. Down below we have mentioned the aspects of this tool in terms of content.
These breakout keywords can easily boom your website and welcome such an extent of public views which you have never experienced before.
Apart from these elements, many other trends can be found through this tool, which will not only make your content read-worthy but also one with more views.
The biggest and most recent example of using Google Trends is this very same article that you are reading. This article was also made after thorough research of keywords that have been added to this article to make it easier for us to attract an audience. The most amazing thing about keywords is that if you smartly add keywords to your content, it does not hamper the quality of your content as it is difficult to differentiate between keywords and normal terms in the article. For this article, we also searched various keywords on Google Trends and took note of all those terms and lines which are gaining popularity and more search volume. The content which has keywords of a large search volume can be quite successful in gaining more views and search requests than any other.
Another example of using this tool can be coronavirus and how the search requests of the term have grown a lot since 2020 and have not curved ever since. We may not know what is coming next in 2021 but the trends that peaked throughout last year can surely influence Google Trends in 2021. Google Trends for 2021 in the USA has shown a rise in searches for YouTube, Facebook, and Gmail whereas it in India displayed a rise in search terms such as Coronavirus and Oxygen in 2021 so far.
Still, having trouble getting enough clicks on your website even after carrying out keyword selection properly? Well, to quote Mr Neil Patel, Founder, NP Digital “When it comes to building a personal brand, you’ll have to take the opposite approach of most people in your space. Whatever is working for them won’t work for you.” Do the opposite and be innovative with your content and keyword selection. To get a deeper insight into the world of SEO and keyword selection, read this.
Now that we have gotten deep insight into what this amazing tool by Google can do let’s take out some time to look at some of the unique facts surrounding this website.
Google has improved a lot since it was introduced to the world and many useful tools which have made our life better and easier. Without Google and the tools, it offers, conducting even the most trivial tasks can be difficult for us. This mind-blowing tool is a fine example of how Google has given us a platform and a medium to connect with the world and gain more knowledge.
Content writing is one of the most important aspects of SEO (Search Engine Optimization) marketing.…
Digital marketing is an essential component of modern business success. As internet usage continues to…
SEO, or Search Engine Optimization, is a term that’s often thrown around in the world…
Search Engine Optimization (SEO) is a process designed to increase the visibility of webpages in…
SEO is one of the most important aspects of digital marketing for businesses today. SEO…
Search engine optimization (SEO) and search engine marketing (SEM) are two of the most important…